Living Life (p1):
The things that make life fun, and more than just getting by, relating to better quality life as grow older.
Overcome Today's Challenges. Avoid Tomorrow's.
Featured Guides & Reports: Living Life
The "Useful Apps Club"
Unlock the potential of your smartphone or tablet to improve your life.
The Useful Apps Club is for older adults and Boomers who have a smartphone or tablet (or are thinking of getting one) and need help to turn it into a useful tool. We are focused on finding Apps that can change your life, and teaching you how to use them. .........Read more
Caring from Afar: Guide to Home Sensor Systems
Read our report on this new category of products, designed to help seniors stay at home longer, and to help their families worry about them less. There are important lessons to be learned about which ones work, and for which types of circumstance they are optimal. .........Read more
What They Want vs What You Think They Need
I've said it before. Most of the products for older adults that we see are frankly not very good. This article is about two especially common pitfalls. I think of them as the "eat your broccoli" error, and the "I know how to market to 40 year olds" issue. .........Read more
Products for Seniors: Could Do Better
After several years of product evaluations and unmet need explorations with groups of older adults, this is my most striking take-away. "While there is no shortage of problems for which older adults would like solutions, the vast majority of products we have looked at are either hard for elderly... .........Read more
Sensors, Dementia, Safety: Real World Experiences
Using a handful of simple, non-intrusive sensors, retired engineer Bob Glicksman has been able to learn all sorts of important things about the daily routine of an elderly person, who has cognitive impairment, and for whom he cares. He has been able to make multiple successful interventions to... .........Read more
Longevity Explorers Roll up their Sleeves
In our first 24 months, our 5 circles of older adults (Longevity Explorers) had more than 100 face-to-face circle meetings at which together we explored unmet needs related to growing older; tried out, critiqued and compared various interesting products; and engaged in brainstorming and ideation... .........Read more
Alzheimer's Thermostat Design: Jeeves vs. Nurse Ratched
Remember Jeeves, and Nurse Ratched? Imagine they were in charge of designing products for older adults. I wish we had the sort of products I imagine Jeeves would have designed for Bertie Wooster. Unfortunately, we seem to get the products Nurse Ratched might have dreamed up for the unfortunate... .........Read more
Internet Scams and Safety
Stylishness: What is it? Do we care?
Generational Learning Styles: Impact on Product Design
Explorers Conceptualize a Better Grabber
Rosalie Sings the Praises of Amazon's Alexa
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